The “Uber for X, Airbnb for Y” concept is popular among startups. BonAppetour is another startup aiming to be the Airbnb for Food. Based in Singapore, BonAppetour was launched 3 years ago with over 800 passionate chefs and home-cooks in over 50 countries across the world.
BonAppetour – All About Food
BonAppetour is offering an online social platform where a global community of hosts and guests bond over authentic home-cooked food. If you are a foodie or traveller looking for something not covered on travel guidebooks, ‘Home’ is the place to go.
Yesterday, they hosted a launch party in Hong Kong, looking for the first 20 hosts in town. If you are interested in having unique local experience when you travel, sign up now and earn US$15 BonAppetour credit.
Today, I have a long chat with the co-founder of FeedMe Guru. I am impressed by one of their goals, which is ‘Replacing Tripadvisor’.
FeedMe Guru is an app for foodies who are searching for the best restaurants in town. Different from other platforms like Tripadvisor, Yelp or Openrice, which are based on user generated content, FeedMe Guru uses their own technology engine to crawl for professional reviews, then analyzes them and shortlists the best 600 restaurants for us.
Targeting young professionals, most of the restaurants you can find are mid-to-high-end restaurants. One additional feature is that you can book directly on the app, without making a phone call.
If you think that the reviews on other platforms are not reliable, you can try this app. FeedMe Guru is now available on iOS, Android and Web.
HK Mobile Apps Industry
Are you curious about the landscape of Mobile Apps industry in Hong Kong? Hong Kong Wireless Technology Industry Association (WTIA) just released the “Report of the Industry Survey on Hong Kong Mobile Apps Industry 2016”.
Based on the data in the report, I have created 2 interactive infographics by using a data visualization tool called “Infogram”. which you may find them easier to read. One is about the company and the other one about the founder & the funding.
If you are a digital marketer or entrepreneur, chances are you already heard of HubSpot or even using one of their products. Whether you are a HubSpot’s customer or not, you can now enjoy free training from marketing professionals and industry leaders on HubSpot Academy. If you finish the courses and pass the exams, you can even claim a certificate and embed on your website.
There are 3 courses on HubSpot Academy which are free and open to the public. I have taken all of them and passed the exams.
It includes 12 classes that span the four stages of the Inbound Methodology. I always prefer inbound marketing to outbound marketing. After this course, my belief is strengthened and backed up by a bunch of findings and theories. I have learnt how to better attract strangers, convert visitors, close leads and delight customers.
Inbound Sales Certification
It includes 5 classes that introduce you to the Inbound Sales Methodology. There is a systematic way to better identify, connect, explore, and advise today’s empowered buyers. I have learnt how to personalize the entire sales experience in a buyer-centric approach.
Email Marketing Certification
It includes 9 classes that introduce you to using email marketing as a sustainable channel to close leads and delight customers. This course allows me to take a step back from Mailchimp or Campaign Monitor and learn how lifecycle marketing, segmentation, email design, deliverability, analytics, and optimization come together to create an email marketing strategy that grows my business.
Not ready for a course yet? HubSpot Blog is one of my favourite sales & marketing blogs where I learn practical marketing strategies and best practices from successful digital agencies.
Certification is just a bonus
Remember, ‘Certificate’ is not your main purpose to take these courses. It’s just a bonus or a little proof to show your boss or clients that you know something about marketing. After all, gaining industry insights and building a good foundation of sales & marketing knowledge are your major goals to spend hours taking these courses.
They invest in Startups co-founded by Designers.
It is a group of exceptional designer founders (including Evan Sharp, co-founder of Pinterest, and Joe Gebbia, co-founder of Airbnb) that help more designers create businesses with meaningful impact. Their mission is to help make better-designed products and services for the world.
Do you know all these great companies are co-founded by designers? Click here to view the infographic.
If you are a Startup co-founded by designers, you should get access to their knowledge guides and updates for designer founders from DFG.
Internet Ecosystem Week 2016 is organized by The Best Practice of eCommerce, with Cyberport and InvestHK as strategic partners.
The shining list of speakers for today’s conference (ULTRADREAM 2016) makes me walk away from my workstation and spend few hours at Hysan Place. Just to name a few here:
- Teddy Lui, Operations Director at Alibaba Entrepreneurs Fund
- Wilson Chan, Manager, Incubation Promotion at HKSTP
- Alice So, Senior Manager at Cyberport
- Kenneth She, Head of Hong Kong at UBER
- Irene Chu, Partner – Head of Technology, Media & Telecommunications at KPMG China
- Ravic Li, General Manager and Co-founder at 51WM Company Ltd.
- Edward Cheung at Unwire
- Charles Mok, Legislative Councilor
Teddy Lui shared the criteria to apply for Alibaba’s Hong Kong Entrepreneurs Fund. Basically there are two – HK Resident + Alibaba Ecosystem. He emphasized that this is not solely about equity financing, but more about how your businesses create synergies with Alibaba’s giant ecosystem.
Wilson Chan and Alice So shared the incubation program at HKSTP & Cyberport. They are offering a wide range of supports, from office space & mentorship to fundraising. I believe the most important factor to join these programs is to expand your network and learn from each other.
Ravic Li from 51wm shared his experience in running a food delivery business in both HK & mainland China. With BAT dominating the Chinese market, how he adapt the challenging environment and move quickly is one thing we all should learn from.
Honestly, when we talk about food delivery, we might only think of deliveroo and food panda. From now on, you might give 51wm a try!)
Edward and Eric from unwire.hk shared their vision and some of their future plans. Tapping into the Taiwan market is a natural move as they share the same language with HK (Traditional Chinese). Eric mentioned the possibility to produce English content and trying to be the TechCrunch in Asia. I’m happy to hear that because we do need more media focusing on Asian startups. By penetrating into the Asian market, this could bring unwire’s brand to the next level.
Kenneth She shared how Uber has evolved from only 1 Asian city (Singapore) in 2013 to near 100 Asian cities today. An interesting fact that he shared is ‘There are 550,000 cars in HK but less than 20,000 shared.’ This is a shocking figure which reminds us ‘Sharing Economy’ is still a long way to go in Hong Kong.
I’m a big fan of Uber. I even took Uber to join the conference. Sharing economy is an unstoppable trend. It’s not about breaking the rules, but more about solving problems and shaping a better world through existing technologies and creative solutions.
Internet Ecosystem Week 2016 ((ULTRADREAM 2016) is definitely a great event for startups and business leaders to learn about the latest trends and best practices. With more events like this, Hong Kong’s startups ecosystem could grow even faster. Thanks Mann Yim for organizing & KPMG for offering such a great venue!
Today’s topic is about new media and startups. As new digital media is popping up in Hong Kong, I was expecting more discussion on the scene and how to run a media startup like unwire.hk.